Embed success into your business

BabylonSixty can embed fractional product and marketing expertise into your business to accelerate growth without the overhead of a full time hire.

All the expertise. A fraction of the cost.

Darren Hopper - Founder Babylonsixty

“Good tech doesn’t always make a great product and a great product doesn’t always sell itself”

What we offer

BabylonSixty provides fractional Product and Marketing leadership, enhancing product and marketing efforts without full-time commitments.

Delivering tailored strategies to address unique challenges, you can immediately access high-level expertise that can accelerate growth, improve market positioning, and deliver your strategic objectives.

Cost-effective, results-driven executive leadership without the pricetag.

Fractional CMO

Enhance and boost your marketing strategy. We develop and implement strategies with your team to increase ROI and achieve effective results.

  • Marketing strategy

  • Market validation

  • Brand strategy

  • Customer segmentation

  • Persona mapping

  • Coaching & management

  • Budget planning for forecasting

  • Campaign management

Fractional CPO

Supercharge your product strategy. We turn roadmaps into outcomes, craft compelling value propositions, enhance capabilities, and drive product profitability

  • Product strategy

  • Value proposition development

  • Product methodology design

  • Product lifecycle management

  • Hiring and people assessments

  • Coaching & mentoring

    Customer experience/journey mapping

  • Roadmap validation (outcomes)

GTM strategy

Accelerate your GTM strategy. we can improve channel execution to maximise sales. Crafting powerful GTM approaches that drive impact, sharpen positioning, and maximises ROI.

  • GTM Strategy design

  • Channel impact

  • Market research/validation

  • Product launch execution

  • Artifact design (sales/customer)

  • Sales enablement

  • Product brand positioning

  • Market segmentation

Why companies are hiring fractional leadership

The rise of the Fractional CMO (Marketing)  or CPO (Product) reflects a broader shift in how businesses approach Marketing or product development strategies.

In an increasingly competitive and fast-paced environment, companies need leaders who can pivot, innovate, and execute at a high level without the constraints or costs of traditional full-time roles.

“The essence of strategy is choosing what not to do.”

Michael Porter

Focus on the right markets, segments, and channels instead of trying to be everywhere

Strategy doesn’t always have to be big and hairy. We can help you create and deliver a tangible plan that you can translate to your team with ease.

We’ll help you set a clear vision and make sure your roadmaps and priorities are aligned.

Keeping you focused and always pointed towards your north star.

Remember, the essence of a good strategy is being focused and carefully choosing what not to do.

Contact Us

Ready to find out how fractional leadership can accelerate your business? contact us today and we’ll schedule a no obligation call within 24 hours.

darren@babylonsixty.com
+64 (0) 21 907381

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